Commercial lines • Non-specific (for virtually any business)
Instructions: Click on a bar to explore the tool. Clicking on a new bar closes the old one. An image of each tool and key facts about it are displayed. By clicking a link or bar [below], you agree to our licensing agreement(s) and disclaimer (the "terms of use") in entirety. Click here to read our terms of use.
Like bad seafood...

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Bad business insurance is like bad seafood...
Image:
Multi-colored lobster.
Design format.
Large attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-001
Bigger is not better.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Bigger isn't always better...
Image:
Large antique adding machine sitting next to a modern calculator.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-002
Chained to current agent?

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Feel chained to your business insurance agent?
Image:
Large, rusty chain.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-003
Cheap Lunch.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Is a cheap lunch all you ever get...?
Image:
Sandwich and carrot sticks.
Design format.
Large attention-grabbing headline / sub-head text. Fold in half and mail out in a 6" x 9" non-window envelope (recommended) or fold in thirds and place in a #10 window or non-window envelope.
Item number: IISL-CL-004
Highly trained pros.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Keep your business on the right track...
Image:
Railroad track heading around a colorful curve.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-005
Evolution of business.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Change is relentless...
Image:
Evolution of music media: LP record, cassette, CD, MP3 player.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-006
Nightly anxieties.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Are business insurance worries keeping you awake at night?
Image:
Scared person pulling the sheets up in bed.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-007
Out of business because...

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] What's the worst that could happen if...
Image:
Retail store that has gone out of business, with a revealing sign.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-008
The blues.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] Feeling blue about your business insurance premiums?
Image:
Blue mountains (stylized).
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-009
Turbulent times.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business.
File format:
Word document.
Headline:
[Name of prospect.] How watertight is your business insurance protection?
Image:
Turbulent water; crashing waves.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-010
Up-to-date.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Virtually any small-to-medium sized business that invests in keeping their business assets and training current.
File format:
Word document.
Headline:
[Name of prospect.] Is your business insurance agent as up-to-date as you are?
Image:
1930's manual typewriter sitting next to a modern laptop computer.
Design format.
Attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-011
Your Business Insurance Bugs Me.

Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.
Target:
Business prospects who provide their current policy(s) to an agent or CSR for review.
File format:
Word document.
Headline:
Your insurance bugs me!
Image:
Oversized bug (a really big fly).
Design format.
Attention-grabbing color photo and headline text. Use after reviewing a policy lent to you for comparison purposes. Fold in half and mail out in a 6" x 9" non-window envelope.
Item number: IISL-CL-033
Letters index • Master index