Personal lines • Commercial lines
Email marketing is no longer the wild wild West. There are anti-spam procedures and laws that you must follow. Still, email is a viable marketing channel worth pursuing. This section contains sample email messages that you can edit and send. Some downloads are part of a multi-message email campaign. They may also be used as standalone emailings with only minor text modification.
Two-fer tip: Use the text of our popular illustrative (or standard) sales letters as emails -- plus -- send them out in postal mailings. Go to the master index and check out our massive variety of insurance sales letters.
Promotional emails »
Personal lines.
Cross-selling email messages to existing auto and home insureds.
Commercial lines.
Introductory emails using various approaches.
Master index
