ILLUSTRATIVE INSURANCE SALES LETTERS™
Life insurance

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Is Your Term Life Insurance Policy "Dinosaur Old?"



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Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.

Target:

Term life insurance prospects with families.

File format:

Word document.

Headline:
The dinosaurs should have bought life insurance.
Sub-head: Is Your Term Life Insurance Policy "Dinosaur Old?"

Image:
Two colorful plastic dinosaurs facing off for battle.

Design format.
Large attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" window or non-window envelope. Contains generic language that you can freely modify. It is your responsibility to get your final edited version approved, if so required.

Item number: LIFE-PL-005

Life Insurance Savings Tip.



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Single end-user license •
Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.

Target:

Consumers who need life insurance.

File format:

Word document.

Headline:
An illuminating life insurance savings tip.

Image:
Three burning candles (stylized).

Design format.
Large attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" window or non-window envelope. Contains generic language that you can freely modify. It is your responsibility to get your final edited version approved, if so required.

Item number: LIFE-PL-001

Compelling Reasons to Buy Life Insurance.



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Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.

Target:

Families that need life insurance.

File format:

Word document.

Headline:
Compelling reasons to look into life insurance.

Image:
Silhouetted family at the beach with one parent missing (stylized).

Design format.
Large attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" window or non-window envelope. Contains generic language that you can freely modify. It is your responsibility to get your final edited version approved, if so required.

Item number: LIFE-PL-002

It's a Cold World Out There.



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Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.

Target:

Families that need life insurance.

File format:

Word document.

Headline:
It's a cold world out there. That's why there's life insurance.

Image:
Bare tree in winter (stylized).

Design format.
Large attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" window or non-window envelope. Contains generic language that you can freely modify. It is your responsibility to get your final edited version approved, if so required.

Item number: LIFE-PL-004

Cross-Sell: Targeting Insureds with Both Home and Auto.



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Single end-user license • Pricing: $15
Per insurance agency office that wants to use this tool.
Per carrier, agent's group, trainer, etc. that wants to evaluate this tool.

Target:

Insureds who carry home and auto with you -- but not life insurance.

File format:

Word document.

Headline:
Check what you are missing.

Image:
Three check boxes. Two are checked (home and auto). One is not (life).

Design format.
Large attention-grabbing color photo and headline text. Fold in half and mail out in a 6" x 9" window or non-window envelope.

Item number: LIFE-PL-003

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