PRESS RELEASE »
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FOR IMMEDIATE RELEASE

Contact:

Alan L. Shulman, CPCU
Agency Ideas®
PO Box 3099   Cary, NC  27519-3099  USA
1-800-724-1435 (US & Canada)
Fax: 1-800-370-9551 (US & Canada)


Agency Ideas® introduces Producer P&L™ software for agency managers and principals

[Cary, NC]  Agency Ideas® sales & marketing newsletter announces the release of the release of Producer P&L™ software for P/C agency principals and managers.”

“If an agency has at least one personal or commercial lines producer or is thinking of hiring one, then detailed producer profit and loss (P&L) data is needed,” advises Alan L. Shulman, CPCU, publisher of Agency Ideas®.  “We’ve made this information easy to gather and understand.”

Producer P&L™ helps agency managers to quickly determine a current agent’s bottom line and what it’ll take to make a new producer profitable.  With it, managers can accurately predict all revenues and expenses generated by a P/C producer over five full years.  In terms of compensation, the software encourages the entry and comparison of the industry’s top options:  Straight salary, straight commission, draw against commission, and salary and commission.

A distinct P&L is calculated for each option along with the ensuing compensation-to-production ratio. Managers will benefit by comparing the financial impact of all four bottom lines.  They’ll also see the dollar value of the four compensation options side-by-side from two different perspectives: the agency’s and the producer’s.  Then the manager can then select the method of pay that’s best for both parties.

To fine-tune the numbers, managers can easily perform what-if scenarios to learn what’s needed to pump-up a veteran’s bottom line or to overcome the early losses of an inexperienced producer.  All results are reported on screen, on informative printouts, and in full color graphs.  And the program is pleasantly simple to use.  Managers just key in a few numbers -- sit back -- and see the results.  There is no limit to the number of producers that can be bottom-lined using this software. For more information and sample screens, visit www.agencyideas.com/producerp&l.htm.

Producer P&L™ requires Microsoft Excel (Version 97 or later) and is available at $199 US.

Agency Ideas® is a subscription-only sales & marketing newsletter that is subscribed to by thousands of U.S. agents and Canadian brokers.  Shulman Consulting Group, Inc. has published this independent newsletter continuously since 1990.  The Agency Ideas® website is located at www.agencyideas.com.

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